Icehotel in Jukkasjärvi, in the north of Sweden has opened for the season.
Another six art suites are created and the entire hotel of ice and snow is now complete.
The 35 artists have created 12 unique art suites in Icehotel 31 and six new art suites in Icehotel 365 and a ceremony hall for intimate weddings and other celebrations.
Icehotel 31 can be experienced until 11 April 2021, then the winter-open part of Icehotel melts down to the Torne River again.
The permanent part of the hotel, Icehotel 365, then remains and offers ice and snow experiences all year round.
Icehotel has for the last 30 years been a meeting place for people from all over the world, but this year things are different since many are restricted from traveling.
For those who are unable to travel in person, Icehotel has created an Augmented Reality Experience on Instagram – a digital journey to Icehotel's world of ice and snow – from your living room.
https://www.instagram.com/ar/798094664302563/