As the travel industry pivots from recovery into a new era of purposeful, experience-first trips, certain destinations are set to shine in 2026.

Here's a lively run-down of the top ten tourism destinations for 2026 – and why each one is poised to dominate holiday plans – as forecast by travel industry insiders.

1. Japan – the comeback country

Japan is not just recovering, it's surging. Forecasts show inbound numbers rebounding strongly through 2026, driven by eased access, richer seasonal travel offers and renewed interest in cultural and culinary immersion. Japan is home to a variety of attractions, from the bustling streets of Tokyo and the historic temples of Kyoto to the natural beauty of Hokkaido and Okinawa. 

 2. Italy – culture, events and record-breaking interest

Italy's irresistible blend of art, food and festivity keeps it perennial, but 2026 looks exceptional. Major events and conferences, plus a broader push to manage tourism sustainably (remember the cruise ships and Venice issues?) make Italy a top drawcard for those seeking classic culture with smarter visitor flows. Expect Rome – surely one of the most popular tourist destinations in the world – to share the spotlight with the Amalfi Coast and quieter inland gems.

 3. The Maldives – island luxury reborn

The Maldives continues to benefit from long-haul travellers seeking pristine beaches, high-end eco-luxury and exclusive marine experiences. Tourism has been pivotal in growing and modernising the local economy since its inception in 1972, when the first resort opened. Today there are more than 130 resorts across the Maldives archipelago, attracting around 2.5 million visitors a year at the last count. As resorts deepen conservation partnerships, the archipelago remains the flag bearer for premium, low-impact escapes.

4. Vietnam – the rising Asian star

Interest spikes and expanded air links have pushed Vietnam back into the headlines. Cities such as Hanoi, Ho Chi Minh and Hoi An combine fast-growing culinary and cultural scenes with new routes and improved connectivity – a powerful mix for travellers chasing authenticity without sacrificing accessibility. 

 5. Costa Rica – nature, sustainability and "farm charm"

Costa Rica keeps attracting travellers who want outdoor immersion and climate-conscious tourism. The country's biodiversity, community-driven tourism projects and growing range of eco-lodges make it especially attractive to those who've embraced "slow" and regenerative travel trends. The "pura vida" lifestyle reflects the friendly and laidback attitude of the locals. Expect wildlife, volcanoes and hands-on farm stays to lead the conversation about Costa Rica.

 6. Indonesia (beyond Bali) – coral reefs, remote islands, Raja Ampat

Indonesia's sprawling archipelago is benefiting from a renewed appetite for off-the-beaten-track marine adventures. While Bali remains iconic, interest is growing in the Raja Ampat archipelago, the Banda Sea and lesser-visited diving hotspots where conservation-minded operators run small, high-value tourism models. Raja Ampat remains a relatively untouched paradise, offering visitors a unique blend of natural beauty, liveaboard adventure and cultural experiences.

 7. New Zealand – Queenstown and other adventure corridors

With its year-round adventure offering and increasing focus on regenerative tourism, New Zealand is positioning itself as the go-to destination for outdoor pursuits and mindful exploration. Queenstown on the South Island is the adventure capital of the country and it's on a mission to create a carbon zero visitor economy by 2030. New events and tech gatherings planned for the region are also arousing interest.

8. Egypt – rediscovered history and major-event magnetism

Ancient wonders plus improved tourism infrastructure are combining to lift Egypt's profile beyond the Pyramids. High-value, story-rich itineraries (think Nile cruises paired with new museum shows and archaeological openings) make it a bucket-list pick for 2026 travellers craving history and spectacle. 

 9. Portugal – small country, big appeal

Portugal's mix of charismatic cities, surfable coastline, wine country and relatively manageable tourism footprint keeps it high on wish lists. Lisbon and Porto remain magnetic, while regional initiatives aim to spread visitors into quieter corners – a model many travellers prefer in the wake of overcrowding worries. Portugal's only national park, the magnificent Parque Nacional da Peneda-Gerês, is one of the country's greatest natural wonders.

10. Iceland – nature theatre and northern lights

Iceland's dramatic landscapes, easily accessible outdoor experiences and strong reputation for adventure travel keep it firmly in the 2026 mix. As travellers seek transformational, close-to-nature trips (often in colder, less crowded seasons), Iceland's combination of geothermal comfort and raw scenery will remain compelling.

What ties these picks together?

Two big themes unite the 2026 list: depth of experience and destination stewardship. Travellers are moving away from tick-box tourism toward longer, richer stays – often spreading visits across regions, staying in locally owned accommodations and booking activities that benefit communities and conservation.

At the same time, industry reports and destination managers emphasise smarter growth: spreading demand across time and place, investing in infrastructure and elevating local voices. That combination – unforgettable experiences delivered responsibly – is what will send these ten destinations to the top of travel conversations next year, according to those in the know.

So prepare and pack thoughtfully – the world's top destinations are ready to welcome travellers who plan with curiosity and care.

Original text © 2025 Breaking Travel News

Photos © Judy Barford